The Metaverse Threat: ‘TV Will Die With Its Audience’ | The Guardian Nigeria News

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By AFP

07 April 2022   |  
12:36 pm

TV companies will need to radically adapt themselves to the fast-evolving world of online entertainment if they hope to survive, experts have warned.

The Netflix logo is seen on a phone in this photo illustration in Washington, DC, on July 10, 2019. (Photo by Alastair Pike / AFP)

TV companies will need to radically adapt themselves to the fast-evolving world of online entertainment if they hope to survive, experts have warned.

Broadcasters are already playing catch-up with online gaming giants in the battle for the attention of young audiences and the advertising dollars that follow.

On the horizon is the so-called “metaverse” — a loose term covering the growing eco-system of interactive online worlds, games and…



Source: Guardian Newspaper