Netflix Partners With Barb For Tv Ratings | The Guardian Nigeria News

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By Chinelo Eze

12 October 2022   |  
10:17 am

As a result of its affiliation with the TV ratings company Barb, Netflix will now for the first time have its audiences evaluated by a third party, independent organisation. With this change, Netflix has become the first industry-owned ratings service to join globally. Previously, the dominant streaming service only disclosed glimpses of its viewership statistics,…

Smartphone with Netflix logo is placed on a keyboard in this illustration taken April 19, 2022. REUTERS/Dado Ruvic/File Photo/File Photo

As a result of its affiliation with the TV ratings company Barb, Netflix will now for the first time have its audiences evaluated by a third party, independent organisation.

With this change, Netflix has become the…



Source: Guardian Newspaper