The world’s most prestigious club competition, the UEFA Champions League, returned to our screens with an entertaining start to the knockouts phase. The Round of 16 phase featured exciting and unpredictable fixtures which saw Chelsea, following their 3-0 aggregate win over La Liga leaders, Atletico Madrid, join Bayern Munich, Manchester City, Liverpool, Real Madrid, among others in the quarter-finals.
Heineken, proud sponsors of the competition for over 25 years, were once again at the heart of the conversations, delighting football fans across the world and especially in Nigeria with exciting online and offline experiences.
In the 2019/2020 season, the brand sought to foster conviviality and togetherness amongst football lovers with its “Better Together” campaign. This season, Heineken seeks to build on the success of the previous theme with another reflective theme titled ‘You’re Never Watching Alone’, a campaign aimed at reassuring football fans that regardless of…
Source: Complete Sports
