First Bank Niger MFB rebrands to LetSheGo Micro Finance Bank

    0
    22

    • Further strengthens commitment to growth, diversity and improving lives

    L-R: Letshego Holdings Head of Banking and Microfinance, Tom Kocsis, Deputy Dir. CBN, Kola Durojaiye, Acting Managing Dir. Letshego MFB Nigeria, John Ologe, Group MD Letshego Holdings, Chris Low

    Letshego Holdings Limited continues to make strides in delivering on its mandate to ensure simple, appropriate and affordable financial solutions across Africa. Following Letshego’s acquisition of FBN Microfinance Bank (FBN MFB) from its parent, FBN Holdings plc., the inclusive finance group on Friday 1201 August 2016 revealed the rebranded business. Now known as Letshego MFB, the brand was revealed to key stakeholders in Lagos. The rebrand aligns the Nigeria operations’ brand with that of the other nine Letshego operations across sub-Saharan Africa. This Africa-wide brand is being reinforced with equally aligned strategic imperatives, as Letshego Group continues to further its ambition to become Africa’s leading inclusive finance group.

    The bank, established in 2009, is one of seven microfinance banks in Nigeria to have been awarded a national microfinance banking licence. It has over 20 branches across Lagos, Abuja and Oyo, and over 300 team members, with a focus on core lending, savings and transactional financial services to micro and small enterpreneurs (MSEs). With over 80,000 savers and over 10,000 MSE borrowing customers, the contribution towards realising Letshego group’s financial inclusion vision remains strong. The agenda to benefit the people of Nigeria remains a key imperative for the business, as Letshego reaffirms its focus on improving lives through simple, appropriate and affordable solutions.

    “The news of the acquisition early this year is coming to life now as we see Letshego MFB take shape in a bold, purposeful new look and feel, joining a family of brands that has a clear vision and strategy for inclusive finance. This is …Read More

    Source:: Linda Ikeji Blog