Boomplay, Warner Music Seal Deal on Content Distribution

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Africa’s  largest music streaming and download service , Boomplay, has sealed a direct licensing agreement with Warner Music Group (WMG), to bring the record company’s roster of music to Africa region.

The new deal would  enable Boomplay to distribute WMG’s  extensive catalogue of more than one million songs to its community of listeners in 10 countries- Nigeria, Cameroon, Cote d’Ivoire, Ghana, Kenya, Rwanda, Senegal, Tanzania, Uganda and Zambia.

The arrangement would also provide WMG’s artists to gain  direct access and exposure to Boomplay’s millions of users in the region, while bringing Boomplay one step closer to its goal of bringing all music from around the world to Africa.

 Speaking on the arrangements, Chief Executive Officer of Boomplay, Joe He, explained: “Major deals with internationally recognised partners continue to push us closer to our aim of building the largest and the most reliable online music distribution platform in Africa.



Source: Thisday Newspaper

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