Analytics, the New Path for Business Growth, But…

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7b3d0dad analytic tools Analytics, the New Path for Business Growth, But...

Temiloluwa Sobowale

The race has started,the acquisition of the shinning new tools has started,companies are going head to head to hire the best data scientist, leading analytics tool providers coming up with various/ new offers to win major accounts.

Do you know that analytics techniques used today have existed for close to 100 years ?
Global reports also state that over 85 per cent of big data projects fail, this calls for caution and the ‘but’ in my title.
Many research have been done globally and it was found out that most of the time, outcomes from the analytics report are most of the time not implemented or followed because the insights from analytics went against the conventional wisdom that has been around tested and trusted for years and the executives cannot take a risk of implementing what they believe is totally off what their experience of 30 years tells them.

The solutions
1) The major problem and what changed now, that…



Source: Thisday Newspaper