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Musical tourism will enhance Nigerian cultural values —Femi Akinrinwa

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The light of tourism in Nigeria shines brilliantly with entertainment. In enhancing Nigeria’s cultural orientations and values through musical tourism, Ijakandi Family Entertainment (IFE) in conjunction with stakeholders and practitioners in the music industry, have decided to host a special talent hunt in Nigeria with the tag ‘Talent Hunt Naija’. The auditioning is strictly based on fairness, which the test of time will prove right.

The talent hunt aims to be a Nigeria’s top travel show, because there is a need to set a new standard in developing tourism in the country. This hunt is not just for the promotion and exhibition of the contestants, it aims to be a platform in rebranding Nigeria for tourism purposes, because hopefully the hunt will stoke tourism traffic in Nigeria and America respectively.

According to Femi Akinrinwa, Director of Ijakandi Family Entertainment,…

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