It has evolved in a lot of ways. Before going into Big Brother, I didn’t know that social media was a big deal and what branding was all about. But coming into the house, I have worked with professionals who have helped me recognise my brand and the tool I need to make it stand.
As a brand, my commercial value has really gone off the roof. If I was being paid a hundred thousand naira to host an event, now I’m getting paid a million naira. There’s the fact that a lot of people know you, networking is easier, getting certain things is a lot easier.
Why did you decide to venture into haircare?
Once upon a time, I had hair issues. My hair wasn’t growing and I needed solution, but nothing was really working. So I started doing some research, took some online courses and long story cut short, I found a recipe…
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