So far, it has been a successful 21 years of career development, youth empowerment, economic and nation building, via an initiative of Promasidor Nigeria Limited which has consistently organised Cowbellpedia Secondary School Mathematics TV Quiz Show, targetting the development of science and technology in Nigeria.
In this interview with Nosike Moses, the Marketing Manager, Promasidor Nigeria Limited, Abiodun Ayodeji, explains the journey and impact of the competition. Excerpts:
When we mention Promasidor, what comes to your mind?
Promasidor is about providing quality nutrition to the Nigerian people. This has been since inception in 1993 that we pioneered powdered milk in small portions in sachets at affordable prices that made milk a good source of protein accessible to most Nigerian homes and families.
Also, we immersed ourselves in the lives of consumers to understand how milk is consumed and we launched Cowbell Chocolate and Cowbell Coffee. These are convenient 3 in 1…
