By Jimoh Babatunde
A Saudi Arabia-based Pullman Zamzam, a 5-star hotel that prides itself on the quality of its premium hospitality and service through its warm Arabian welcome, recently embarked on a roadshow to Abuja and Lagos.
Mobile Phone Innovation – A peep into Nigerian market(Opens in a new browser tab)
The road trip was to study the market to enable them to provide top notch hospitality to Nigerians visiting the holy sites in Saudi Arabia yearly.
The General Manager Zamzam Makkah, Hamid Sidine, in a chat with journalists in Lagos, said the hotel deems it necessary to target Nigerian pilgrims, especially those seeking a high-end experience, and provide the best services for them.
“For us, the Nigerian market is very important,” Sidine said. Most of our guests from Africa are Senegalese, Ivoirians, Moroccans, Tunisians (but) few Nigerians. But we want to get our share of this niche market.”
“We are here to listen. We are here to better understand and help…
Source: Vanguard Newspaper
